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Privacy Policy

LION NATHAN WINE GROUP PRIVACY POLICY

The purpose of this document is to tell you how Lion Nathan Wine Group ("Lion Nathan Wine Group"), ("we or "us") manages your

personal information. We may vary the Lion Nathan Wine Group Privacy Policy from time to time. We will notify you of any changes by

publishing them on the Lion Nathan Wine Group web site.

Lion Nathan Wine Group is committed to the protection of your personal information. Lion Nathan Wine Group Privacy Policy tells you

what sort of personal information we will typically hold, for what purpose and how we collect, hold, use, disclose and protect that

personal information.

Our Privacy Policy contains the following important information:

Security of your information

Disclosure of your information

Collection of your personal information

How we use the personal information you give us

How we use information gathered from site usage

How & when you can Opt In to receive communication

How & when you can Opt Out of receiving communication

How to access, correct or update your information

What else you should know about Privacy

How to contact us

When you visit the Lion Nathan Wine Group web site, you are encouraged to read the information provided on the Lion Nathan Wine

Group site you are using each time you enter them.

If you have any concerns, questions or complaints regarding privacy and management of your personal data by Lion Nathan Wine

Group, please use the Contact Us button or email us at privacy@lion-nathan.com.au

 

Security of your information

We take all reasonable steps to ensure that all information we collect, use or disclose is accurate, complete, up-to-date and stored in a

secure environment accessed only by authorised persons for legitimate business purposes. Data transmissions sent to or from Lion

Nathan Wine Group are routinely monitored for quality control. Unfortunately, as you may know, no data transmission over the Internet

can be guaranteed to be 100% secure. While we strive to protect your personal information from misuse, loss and unauthorised access,

we cannot guarantee the security of the passage of any information you transmit to us or receive from us. These activities are

conducted at your own risk. However, once we receive your data transmission, we take all reasonable steps to ensure its security.

 

Secure destruction of your information

Lion Nathan Wine Group takes all reasonable steps to ensure your personal information is securely destroyed or de-identified when it is

no longer needed for any purpose for which it was collected.

 

Disclosure of your information

The information we collect from you is held in accordance with all applicable privacy laws, industry codes and policies. Lion Nathan

Wine Group will not reveal, disclose, sell, distribute, rent, licence, share or pass that information on to any third parties for marketing

purposes. However, Lion Nathan Wine Group may contract with third party organisations to administer and manage the data we collect

from time to time. These organisations are required to keep all information confidential, or are subject to a statute or binding scheme,

which imposes equivalent restrictions regarding the handling of personal information.

Subject to the exceptions below, if we wish to use or disclose any of your personal information or data for any purpose other than those

specified to you at the time of collection, we will not do so unless:

· we have notified you of the organisation(s) that will be receiving the data; and

· you have explicitly given us permission to do so by opting to receive third party offers when you registered on the site or at any

subsequent point after registration.

 

Exceptions to Lion Nathan Wine Group's policy of non-disclosure

In certain circumstances we may disclose or use your personal information, for a purpose ("new purpose") other than the primary

purpose which is specified to you at the time of collection.

This will occur when:

· you would reasonably expect us to disclose the information for that new purpose;

· the new purpose we plan to use your personal information for is related to the primary purpose that we initially disclosed to you on

collection; and

· it is impracticable for us to seek your consent.

In particular, Lion Nathan Wine Group reserves its rights to use or disclose your personal information:

· where there are reasonable grounds to believe that disclosure is necessary to prevent a serious and imminent threat to life or health;

or

· where Lion Nathan Wine Group has reason to suspect that unlawful activity is or has been engaged in and uses or discloses your

personal information or data to investigate that suspected unlawful activity; or

· where the use or disclosure is authorised or required by law or where Lion Nathan Wine Group reasonably believes that it is

reasonably necessary to enforce the law or prevent a criminal offence.

 

Collection of your personal information

When Lion Nathan Wine Group collects your personal information via the Internet, competitions, surveys, promotional coupons and any

other media we use to collect your personal information we will inform you of how the information will be used and disclosed. In all

cases, your information will be held in accordance with all applicable privacy laws, industry codes and policies.

We will not collect sensitive information about you which may reveal specific personal preferences or traits (including, for example,

racial or ethnic origin, or your political views, religious or philosophical beliefs, trade union membership, or details of health, disability or

sexual activity or orientation) without your express consent.

The types of personal information that we generally collect from you will depend on the purpose for which you are providing your

personal information. The information that we may collect will be gathered from what you choose to provide to us and, in the case of the

Internet, from what we track through your use of our web sites.

 

How we use the personal information you give us

We use your personal information for a number of reasons including:

Date of Birth: We need to ask for your date of birth to ensure that you are of legal drinking age. If you are not 18 years of age or over

then you may not use a Lion Nathan website.

Your contact details: Contact information that we collect, such as name, e-mail address and phone number, is used for identification

purposes and to allow us to contact you with personalised information on promotions and offers. You may opt out of receiving these

communications by any or all of the contact methods you have provided at any time. See the "How & when you can 'Opt?Out' of

receiving communication" section below for details.

Gender: We may ask you to provide gender information to enable us to monitor the increasing involvement of women in the beer

category and to tailor our marketing programs more effectively.

Additional information about you and your interests: We may ask you to provide details of your drinking habits and preferred beer

brands to enable us to understand our marketplace better and to tailor our marketing programs more effectively.

Other information: From time to time we may also ask you to provide us with information on your wider interests either directly or

through your participation in competitions, surveys, promotional coupons and the like. This information will be used to ensure that our

marketing activities and communications are tailored to your needs and interests. We may also contact you with details of offers and

activities, which we believe may be of interest to you based on the information you have provided to us. You will be given the option to

opt out of receiving further communication in each instance.

 

How we use information gathered from site usage

Your unique use of a Lion Nathan web site: We may record information that we access automatically on your use of a Lion Nathan web

site, what areas of activity you participate in when you are there and where you have come into the site from. This usage information is

used by us to monitor and improve the web site and our service to you.

General Lion Nathan web site usage: Lion Nathan aggregates the data that is gathered from all individual users of Lion Nathan web

sites for analysis purposes (for example, we obtain information regarding web trends and web usage). Personally identifiable

characteristics are removed and users remain anonymous, unless they have given prior specific consent for Lion Nathan to recognise

their usage.

This information may be shared with third parties for the purpose of examining general web and Internet trends and demographics and

for measuring the site's performance.

We may use or disclose this personal information or data for a purpose other than the primary purpose (specified above) if you would

reasonably expect us to use the personal information for that other purpose, the other purpose is related to the primary purpose and it

is impracticable for us to seek your consent.

 

How & when you can 'Opt In' to receive communication

Lion Nathan Wine Group will provide you an express opportunity to make a request to receive further marketing communications from

Lion Nathan Wine Group, via an "opt-in" mechanism. You may opt in when you register on a Lion Nathan Wine Group website.

You may opt in at anytime after that by contacting Lion Nathan by email via the Contact Us link on a Lion Nathan website and notifying

us that you wish to receive further communications from Lion Nathan Wine Group.

How & when you can 'Opt Out' of receiving communication

You will not receive marketing communications from Lion Nathan Wine Group unless you have expressly "opted in" to receive them.

We will provide you an express opportunity to decline receiving any further marketing communications from Lion Nathan Wine Group,

via an "opt-out" mechanism. You may opt out at any time after you have Opted In by using the following options:

· clicking on the Opt Out box, which will be included in any communication which you receive from Lion Nathan Wine Group; or

· contacting Lion Nathan Wine Group by email via the Contact Us link on the Lion Nathan Wine Group website and notifying us that you

do not wish to receive further communications from Lion Nathan Wine Group.

 

How to access, correct or update your information

You may request access to and correction of all personal information which Lion Nathan holds about you at any time, by sending an

email via the Contact Us button on the Lion Nathan Wine Group website or emailing us at privacy@lion-nathan.com.au . Your request

will be processed in a reasonable time. There is no fee for requesting access to your information, however you may be charged the

reasonable cost of processing your request.

Lion Nathan Wine Group reserves the right to decline to correct or update personal information about you where:

· providing access would be unlawful, would be likely to prejudice an investigation of possible unlawful activity, would be likely to

prejudice law enforcement activities, or denying access is specifically authorised by law; or

· your request for access is frivolous or vexatious; or

· providing access would have an unreasonable impact upon the privacy of other individuals; or

· providing access would reveal the intentions of Lion Nathan Wine Group in relation to negotiations with you in such a way as to

prejudice those negotiations; or

· providing access would reveal evaluative information generated within Lion Nathan Wine Group in connection with a commercially

sensitive decision making process.

If Lion Nathan Wine Group declines you access to your personal information or refuses to correct your personal information, we will

provide you with the reasons for our decision.

 

What else you should know about privacy

Remember that you will have to exercise reasonable care when accessing, or providing information, where you share a computer with

someone else or are using a computer in a public place like a library or Internet cafe. You as an individual are responsible for the

security of and access to your own computer. For further Privacy information, please refer to The Australian Privacy Commissioner's

Web Site by linking to http://www.privacy.gov.au/ .

 

How to contact us

If you have any concerns, questions or complaints regarding privacy and management of your personal data, please contact Lion

Nathan Wine Group by using the Contact Us button on the website or by emailing us at privacy@lion-nathan.com.au.

Thank you for taking the time to read the Lion Nathan Wine Group Privacy Policy.